Curing in the Fridge?

Is this doable? I've read that you should store you're curing herb in mason jars at temps around 65-75, but in my apartment its consistently around 80 and out of my control. So can I put it in the fridge instead?

If you're supposed to cure at 65-75 degrees, why would you want to put it in your 38-42 degree refrigerator!?

I have herd of it , called cold cureing.

Its suposed to give better flavor an more potencty. But ive never tried it.