Obviously how you present yourselves and what your marketing strategy is can make or break you.
Mettrum is still taking it's lumps from it's uh...revolutionary colour coded groupings. I think PPS is going to have a very difficult time with their approach.
It's a balancing act. Some patients already know what they want and are annoyed at the thought of an LP knowing what's best for their individual situations. Other patients do need guidance. The key is to facilitate both types of patients.
I understand the reasoning behind "grouping" the strains, but I personally wouldn't group them into ailment categories. I would rather see groupings for Sativa / Indica, and THC%/CBD%, and demonstrate where different strains have helped different ailments in the past.
Having said that, you are the one that has a licence...
Anyways, good luck with your endeavors, and congrats on getting your licence.